Frequently Asked

Questions

Online Marketing

Whether you want to learn more about marketing strategies, ROIs, or using AI in your business marketing, we can help.

If you have any additional marketing related questions, please feel free to contact us

Content, SEO, SEM, PPC, social media, influencer, affiliate, email, print, direct mail, guerrilla, inbound, word of mouth, networking, the list goes on. The truth is there are a million different combinations of strategy you could use to market your business.

The good news is we are well versed in these strategies and are prepared to help you find the right one. Our marketing process isn’t standardized. We take the time to learn about your business, goals, existing brand, and more. Allowing us to craft the perfect strategy just for you.

There is no one size fits all answer. The spend required for a successful marketing campaign depends on the platform, method, the campaign itself, and your goals. If you’re uncertain about what you should spend or how to market, we’d be happy to provide a free consultation and lend our expertise.
While AI is growing at a rapid pace, the best marketing still requires the human element. Sure, AI can help craft social posts, or write outlines for blogs or videos. However, when it comes to understanding your business and crafting a strategy, AI often falls short. AI may run the world some day, but for now we suggest leaving your marketing in the hands of human experts.

A “good” ROI will often be one that works toward your primary marketing goal and will differ based on what you’re trying to accomplish. Not all ROI is created equal. For example, if you’re goal is to generate more leads, ROI can be calculated by looking at the total number of leads generated and the cost to do so.

However, while trying to generate new leads you may also build brand recognition. This is still ROI, but it may not be as useful to you right now as a new lead. We make it a point to discuss ROI, goals, and expectations before we begin any marketing efforts. This provides specific targets to ensure you’re getting a great strategy and solid marketing efforts from day one.

While AI is growing at a rapid pace, the best marketing still requires the human element. Sure, AI can help craft social posts, or write outlines for blogs or videos. However, when it comes to understanding your business and crafting a strategy, AI often falls short. AI may run the world some day, but for now we suggest leaving your marketing in the hands of human experts.

Content marketing including articles, videos, podcasts, and social media are a great way to showcase your expertise and build brand recognition. However, content marketing is a long-term commitment that is often resource intensive. If you’re uncertain which marketing strategy would best suit your current business goals, simply contact us and our marketing strategist will reach out.

Website Design

Discover our approach to website design, capabilities, cost, timeframes, and more. 

If you have additional website design and development related questions, please feel free to contact us

We’ve filled out our skillset to meet the unique needs of a variety of industries around the country. Here is a snapshot of our Website Design Capabilities:

This is just a sample of what we can do! To learn more about our skills and to discuss your needs, feel free to contact us. 

Every successful website design starts with a solid plan. Our process includes research and strategy, user experience optimization, website design and branding, and development. By combining strategy, design, accessibility, and security, we build websites that help your business grow.

Our development process is designed to bring your website front and center in search results. With an optimized website and marketing strategy from IDS, your search rankings will grow, driving more traffic and potential customers to your site.

The timeline for website development depends varies based on the size and complexity of the project. Our process is highly collaborative, and we work closely with you every step of the way to ensure the project is kept on track.

Generally, the more pages required on a website, the longer development will take. This can range from a few months to six months, and everything in between. No matter the size of your business, we’d love to see how we can help. Send us a message and we’ll get started.

Yes! We offer maintenance plans to keep your site up-to-date with your current info and business needs. We get it- sometimes you don’t have time to update the content on your website. Or, something goes wrong and you don’t know how to fix it. Don’t worry! That’s why we offer maintenance and support plans to keep your site looking great and up-to-date.

Websites are an investment into the future of your business. The investment cost of a website varies depending on the features you need for your website, such as number of pages, contact forms, calendars, and more. Generally, you can expect the cost to range from the thousands for a basic site to the tens of thousands for a more complex one with numerous product pages and features.

For most businesses, their website is a major point of traffic for potential customers to discover a brand. At Interactive Design Solutions, we work with you to create a website strategy that matches your goals with the website features you need. Drop us a line and we’ll get started.

Secure Hosting

Find answers to our most commonly asked hosting questions. 

If you have any additional hosting related questions please feel free to contact us

Website hosting is the service that allows your website to be accessible online. At IDS, we provide secure and reliable hosting to keep your site running smoothly. We handle updates and security patches to keep your site safe from cyber threats.

Secure hosting is a separate monthly or yearly cost. This costs helps us ensure that your website is protected. You can rest assured that your site will stay online, be protected from malicious spam, and load quickly for your customers. Our secure and optimized hosting platform provides the optimal user experience for online traffic.
Yes, we can help with hosting migration! If you are using a different hosting provider, we can handle the entire migration process. Our team ensures your site’s files and databases are transferred. With routine backups, we keep your site optimized for our hosting environment.
Websites get attacked all the time, regardless of it’s during businesses hours or not. All of our hosted websites are housed behind a state-of-the-art firewall. Our systems monitor your website 24/7 365 so we can monitor and block any malicious or unwanted traffic before it ever reaches your website.

One major benefit of our platform is that we keep daily website backups and store them for one month. This ensures that if any changes are made to your website that need to be reversed, our team can easily restore the site. 

About Ids

Explore what makes IDS unique. If you have any additional questions about our company or our creative team, please feel free to contact us

Running a business is tough- we get it. That’s why we specialize in website design and online marketing to efficiently provide you with exactly what you need. With a focus on delivering top-tier solutions designed for your unique business, we provide high-impact strategies to help your business thrive online.

We are located in Holland, Ohio but we work with customers all over the United States and Internationally. From California to New York to Italy, we can provide you with quality website design, online marketing, and secure hosting. 

We are the perfect match for your business if you…

If this sounds like you, we highly recommend you push the button below. We promise it won’t shock you, but our results just might. 

Here are just some of the many industries that we have served over the years…

Our process allows us to work with any industry and provide them with exceptional service. 

Getting started is simple! Fill out our online request form or send us an email to info@idstoledo.com. We will review your inquiry and a member of our team will be in touch to discuss your goals and how we can help you grow. 

Insights

Get in-depth answers to your online marketing, website design, and secure hosting questions by reading articles written by our team of experts.

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