Frequently Asked
Questions
Online Marketing
Whether you want to learn more about marketing strategies, ROIs, or using AI in your business marketing, we can help.
If you have any additional marketing related questions, please feel free to contact us.
What marketing strategy should I use?
Content, SEO, SEM, PPC, social media, influencer, affiliate, email, print, direct mail, guerrilla, inbound, word of mouth, networking, the list goes on. The truth is there are a million different combinations of strategy you could use to market your business.
The good news is we are well versed in these strategies and are prepared to help you find the right one. Our marketing process isn’t standardized. We take the time to learn about your business, goals, existing brand, and more. Allowing us to craft the perfect strategy just for you.
How much should I spend on marketing?
What marketing services do you provide?
What is a good Return on investment (roi)?
A “good” ROI will often be one that works toward your primary marketing goal and will differ based on what you’re trying to accomplish. Not all ROI is created equal. For example, if you’re goal is to generate more leads, ROI can be calculated by looking at the total number of leads generated and the cost to do so.
However, while trying to generate new leads you may also build brand recognition. This is still ROI, but it may not be as useful to you right now as a new lead. We make it a point to discuss ROI, goals, and expectations before we begin any marketing efforts. This provides specific targets to ensure you’re getting a great strategy and solid marketing efforts from day one.
Can I use AI to run my marketing?
Will content marketing help me grow?
Content marketing including articles, videos, podcasts, and social media are a great way to showcase your expertise and build brand recognition. However, content marketing is a long-term commitment that is often resource intensive. If you’re uncertain which marketing strategy would best suit your current business goals, simply contact us and our marketing strategist will reach out.
Website Design
Discover our approach to website design, capabilities, cost, timeframes, and more.
If you have additional website design and development related questions, please feel free to contact us.
What's included in your web design services?
We’ve filled out our skillset to meet the unique needs of a variety of industries around the country. Here is a snapshot of our Website Design Capabilities:
- WordPress & Other CMS Websites
- eCommerce & Shopify Support
- Database Assistance & Management
- Events & Calendar Implementation
- Blog Design & Blog Management
- Secure Website Hosting
- Website Maintenance & Support
- Website Accessibility
This is just a sample of what we can do! To learn more about our skills and to discuss your needs, feel free to contact us.
What is your approach to website design?
Every successful website design starts with a solid plan. Our process includes research and strategy, user experience optimization, website design and branding, and development. By combining strategy, design, accessibility, and security, we build websites that help your business grow.
Our development process is designed to bring your website front and center in search results. With an optimized website and marketing strategy from IDS, your search rankings will grow, driving more traffic and potential customers to your site.
How long does it take to make a website?
The timeline for website development depends varies based on the size and complexity of the project. Our process is highly collaborative, and we work closely with you every step of the way to ensure the project is kept on track.
Generally, the more pages required on a website, the longer development will take. This can range from a few months to six months, and everything in between. No matter the size of your business, we’d love to see how we can help. Send us a message and we’ll get started.
Do you offer website maintenance?
Yes! We offer maintenance plans to keep your site up-to-date with your current info and business needs. We get it- sometimes you don’t have time to update the content on your website. Or, something goes wrong and you don’t know how to fix it. Don’t worry! That’s why we offer maintenance and support plans to keep your site looking great and up-to-date.
How much does a website cost?
Websites are an investment into the future of your business. The investment cost of a website varies depending on the features you need for your website, such as number of pages, contact forms, calendars, and more. Generally, you can expect the cost to range from the thousands for a basic site to the tens of thousands for a more complex one with numerous product pages and features.
For most businesses, their website is a major point of traffic for potential customers to discover a brand. At Interactive Design Solutions, we work with you to create a website strategy that matches your goals with the website features you need. Drop us a line and we’ll get started.
Secure Hosting
Find answers to our most commonly asked hosting questions.
If you have any additional hosting related questions please feel free to contact us.
What is website hosting?
Website hosting is the service that allows your website to be accessible online. At IDS, we provide secure and reliable hosting to keep your site running smoothly. We handle updates and security patches to keep your site safe from cyber threats.
Is hosting included in a web project?
Can you assist with web hosting migration?
How secure is your hosting?
Does IDS keep website backups?
One major benefit of our platform is that we keep daily website backups and store them for one month. This ensures that if any changes are made to your website that need to be reversed, our team can easily restore the site.
About Ids
Explore what makes IDS unique. If you have any additional questions about our company or our creative team, please feel free to contact us.
Why Choose IDS?
Where is IDS Located?
We are located in Holland, Ohio but we work with customers all over the United States and Internationally. From California to New York to Italy, we can provide you with quality website design, online marketing, and secure hosting.
Is IDS A good fit for my business?
We are the perfect match for your business if you…
- Want to stand out in your industry.
- Are ready to grow your marketing online.
- Envision a fresh, impactful and cohesive brand identity.
- Need a stronger, more effective online presence.
- Want to work with a knowledgeable, fun, and creative team.
If this sounds like you, we highly recommend you push the button below. We promise it won’t shock you, but our results just might.
What Industries has IDS worked with?
Here are just some of the many industries that we have served over the years…
- Agricultural
- Automotive
- Cities & Government
- Financial & Legal
- Manufacturing
- Non-Profits
- Restuarants
- Retail
Our process allows us to work with any industry and provide them with exceptional service.
How do I get started?
Getting started is simple! Fill out our online request form or send us an email to info@idstoledo.com. We will review your inquiry and a member of our team will be in touch to discuss your goals and how we can help you grow.
Insights
Get in-depth answers to your online marketing, website design, and secure hosting questions by reading articles written by our team of experts.