If you have a Facebook business page then you know how difficult it can be to get likes. You know what it feels like to pour hours into your content only to achieve results that seem like no one cares. Or worse, that Facebook isn’t even showing anyone your content. Well, that ends today!
6 Tips to Get More Likes on Facebook for Free
1. Invite Personal Page Friends to Your Business Page
Facebook suggests you do this when you first set up your business page. However, it’s often quickly forgotten and not used as a regular strategy. Your business page is tied to your personal page and you can invite your personal friends to like your business page. You should, at least once per month, be working to grow your personal page friends, and then inviting them to like your page. To take it a step further, encourage your Facebook page followers to invite their friends to like your page.
Warning: Don’t, invite, everyone. Facebook loves engagement!!! If you invite everyone just to grow your page and those people don’t engage with your page. You run the risk of Facebook seeing the lack of engagement and not pushing your content as hard.
2. Throw a Contest!
3. Create Dynamic Content
I despise this tip when I hear it on most videos. It sounds great. But how the heck do you do it?!? Here are a few thoughts. Make sure you have an understanding of what your audience likes or cares about. Then post that! For example, if you’re a carpet cleaning company, post a tip on how to remove slime from your carpet. It’s relevant to your audience, it’s helpful, and it’s shareable. That’s a recipe for success.
4. Engage As Your Business Page
Just like a personal page, a business page can participate on Facebook by liking, sharing, and commenting on posts. Your business page can take on a life of its own, with its own voice. You can even like other relevant business pages by going to them and selecting “Like as Your Page”.
When you do these things other people will start to notice. They’ll see your business name multiple times, your comments, and pages will even see when you like them.
Warning: Don’t get carried away! No one wants to participate or work with a business that is just constantly spamming comments on a post. Remember, your interactions as your business page should ALWAYS bring value.

5. Join Groups as Your Business Page
Although this has been a thing since the end of 2018, it’s not widely known. Your business Facebook page can join private groups and participate just like your personal page! Take the time to browse for some relevant groups and join them!
Warning: Don’t constantly self promote! Most Facebook groups have rules. You need to follow them. Period. There’s no faster way to get thrown out and generate a bad reputation than ignoring the group rules.

6. Create a “Share Squad”
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